Potential (NEW)

$35.51 was $52.99

  • Potential (NEW)
  • Potential (NEW)

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This ultra-long-lasting lip color contains a special blend of good-for-you, skin-nourishing ingredients to help soothe, smooth, and prevent dry-out over time. And infused with our Sueded Comfort Cushion, Powerlips Fluid’s high-performance, weightless formula cushions your lips, leaving them feeling soft for hours. Plus, with its easy, one-step application, it’s virtually foolproof and won’t feather or bleed.

Key Ingredients:

  • Vitamin E—nourishes, softens, and moisturizes the skin while delivering anti-aging and antioxidant benefits.
  • Beeswax—calms, soothes, and conditions skin while helping protect against irritants.
  • Avocado Oil—hydrates and softens skin.
  • Kaolin—natural clay base that supports rich, long-lasting color.
  • Silicones—help maintain moisture and soften skin.


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